My Products & Experiences

In the electrification portfolio, we believed in a more sustainable future. We worked to create and deliver services around the electric vehicle that will allow for grid integration, insights on utility usage, and more sustainable charging.

When the COVID pandemic hit in March of 2020, the healthcare industry was devastated by lack of PPE to effectively take care of patients. Ford's skillset allowed us to begin manufacturing millions of masks, face shields, isolation gowns, and PAPRs. To ensure our in-need healthcare system could request PPE, we created ppe.ford.com, a digital product that provided a donation request experiences, a simple e-comm experience to purchase supplies at cost, and an algorithm that prioritized supply based on areas of impact. 

Working on floydhome.com was one of my favorite experiences. The e-commerce site was (at the time) built on a custom stack and included incredible experiences that enabled our customers to find the best suited furniture products for their home. We leveraged the strength of human-centered design and experimentation to measure the impacts of product launches including the mattress, the shelving unit, and other goods.